Ad Choices.
Transparency in our advertising grid and data utilization.
Why We Show Ads
Maintaining the Arctic Intelligence engine and our global data feeds requires significant computational power. Advertising revenue allows us to provide high-precision snow day predictions to students and parents for free.
Tailored Intelligence
We serve ads through the Google AdSense network. These ads may be tailored to your interests based on your browsing activity on this and other websites. This practice is known as interest-based advertising.
Opting Out
You have choices about how your data is used for advertising. You can opt-out of receiving personalized ads from us and other companies by visiting the following resources:
Regulatory Compliance: 2026 Grid
Transparency & Control